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The Dean's List PROUDLY Presents...

A Winning Promotional Item!

The classic "Two Card Monte" is an easy magic trick that has been succesfully used as an ideal promotional give-away, advertising piece, trade-show freebie, and even sale item for years.

ANNOUNCING: The Two Card Monte... Better Than Ever!

This tried, tested, and proven marketing tool has been totally re-vamped, re-worked, re-invented, and re-e-eally made into a powerhouse of potential profit!

Stunning full color "retail-ready" display packaging

... never has the two card monte looked this good!

Fully illustrated, simple to follow instructions

... never has the two card monte been this easy to learn!

Greatly simplified design for faster and easier assembly

... never has the two card monte been this quick to put together!

Highly efficient design for lower production costs

... never has the two card monte been this PROFITABLE!

Now, if you've ever used the Two Card Monte in the past, you may be thinking "Sure, sure, whatever. How much can you actually CHANGE about it?".

How Magicians & Entertainers* Can Use
The Two Card Monte To Make Money!

* I'm not saying magicians aren't entertainers (though I have seen some magic contest acts...) but rather that this is a natural tool for magicians, but also very practical for hypnotists, jugglers, mobile DJ's and anybody else working live events.

You are most likely already familiar with the classic Two Card Monte. It was invented by Theodore DeLand in 1909, and has since earned its place as one of the easiest tricks to teach to the general public. It's been used as trade-show giveaways, free bonuses, up-sells, as a really cool business card... definitely more versatile than most magic tricks! The strange thing is that not much at all has changed since 1909. I sometimes wonder if the standard instruction cards aren't still leftover from the original batch! It's so briefly written it's hard to understand the trick itself, and most certainly is not in line with the business image you want to project, is it?

I have done what I do best as a graphic designer ,
and re-designed the two card monte from the ground up.

I started work on the monte only with the intention of designing an attractive package for my own personal use, but once I set my mind to it I had a few breakthroughs. Eventually it got to the point where I decided... this is too good to keep to myself! Any other monte I've ever seen just can't compete with this!

Full color, glossy, top notch printing!
Instructions printed large enough to read and UNDERSTAND the trick!
Fully illustrated so people can learn "the move" properly
Plenty of room for your own promotional pictures, logo, and copy

The trick itself hasn't changed much, but this is the "Rolls Royce" package that increases it's own perceived value... and in turn your own value as an entertainer and "solutions provider".

Usage Idea #1: Self-Promotion

Let's say you meet a potential client that could be worth a lot to you. Instead of handing over the same-old ho-hum business card, hand them the complete monte package. (which has all your business card info and then some!... or tuck your regular card in the envelope as well) Suddenly, you've given them a gift instead of an advertisement. A great way to start off any relationship, plus when they get home they will start to play with your "business card". Chances are, they will also show your "business card" to their family and friends!

The monte is also great to use as a follow-up "Thank You" gift after you work an event. If you know your client has appropriately aged children at home... include two sets! (An easy and inexpensive way to be a really nice guy!)

New! A Powerful Website Promotion Tool

One of my new additions to the classic trick is a way to turn the monte into a strong lead-generation magnet that will have your audience members rushing hop online and visit your website. Much more compelling than simply listing your website, this is a turn-key way to provide real value to your (potential) customers. Don't you think your business would benefit from having an auditorium full of prospects stop by your site?

Usage Idea #2: Event Up-Sells

You're working a party, why not offer your Two Card Monte for sale as a party-favor for the guests? The party planner would purchase the lot from you, and place them at each table setting. Not only would everybody appreciate the gift, but every person there walks home with your contact information in their pocket! When they want to remember "that cool magician/DJ/entertainer" they have your name at their fingertips.

And if you're interested in making serious money with little work (oh? go on...) the up-sell market for major events is huge! Imagine you're working a large corporate event with 1000 people attending, or a festival, or a trade show, etc. Now you can up the ante and offer your client a Two Card Monte that is completely customized for them! You take care of the order and deliver the product to your client.

In the above example you can sell your client the monte for less than the price of an imprinted plastic pen, and you pocket an extra $270 dollars. (or more... since it's up to you to create the value and set your price)

Usage Idea #3: Merchandise and B.O.R. Sales

You are missing out if you're not selling something after your shows. Dean Hankey has reminded me that people likely want to take home a piece of you (assuming they enjoyed the show), and they are disappointed if there is nothing available! The Two Card Monte is an easy item to add to your merchandise table. It's practical and profitable even selling for a very reasonable $2 bucks. (many people are already selling a boring, plain, photocopied instruction sheet teaching the monte for that price... by comparison the full color "retail ready" display will fly off the shelves) It packs flat and PAYS big!

Before you can put any of these ideas into action, it all begins with the Starter Kit. It includes everything you need to get up and running quickly. The idea is that you can be selling the Two Card Monte's to your clients right away with the samples and tools provided. Once you get the starter kit, and learn the ins and outs, then you'll be ready to place your first custom order. Here's a closer look at what you're ordering today...

Your Starter Kit Includes:
1. Five Samples of the Two Card Monte
These generic samples (devoid of any contact information for anybody) are intended to first, let you see the stunning full color quality graphics that you will be getting, but more importantly these samples are for you to put to use immediately!

2. REPORT: "How To Turn A Profit (Legally!) With The Two Card Monte"
A collection of practical, actionable ideas for the use of the monte in your entertainment business. Some you may have heard of, others might open your eyes to new possibilities!

3. Quick-Start "Copy & Paste" Sales Letters
Once you get your hands on the samples, you'll be anxious to offer them to your clients for their events. This is what you need to make an effective presentation, and earn yourself a nice bonus! Complete with different letters for different uses of the monte.

4. Complete Custom Order Guidebook
All the details about getting your first custom order of the Two Card Monte branded with your name and information. Including detailed pricing and profit calculator, and a full breakdown of the customization options available. (plus a listing of the tools and bonuses that come with your first custom order!)

5. Membership Support Community
Through a private "members only" page, you'll be able to share and swap tips, tricks, and ideas for using the Two Card Monte. Need advice or support for your next monte campaign? Looking for help on your BOR pitch? We'll put you in touch with a like-minded group of monte-wielding professionals! (Six months of unrestricted access... which automatically renews with every custom order you place)

6. A Fifty Dollar Gift Certificate!
The samples are nice, but the Two Card Monte won't become REALLY effective until it's been customized for you. That's why I'm giving you a $50 dollar gift certificate you can use on your first custom order. (Yes... you actually save more money than you're about to spend!)

All of the above will be delivered to you (as in really delivered to your door, not emailed or downloaded) with the letters, reports and other tools and helpful bits on a CD-ROM, plus your five monte samples ready to use, plus your uniquely coded gift certificate to be redeemed on your first custom order. And let's not forget the...

100% Money-Back Guarantee

If you receive your starter kit, along with the samples, and you're not happy with the production values, or you don't think they would benefit your entertainment business... send it all back! Anytime within 90 days, I'll refund your purchase price, including shipping, without hesitation.

(Obviously, I'm pretty confident that you'll be excited about the possibilities when you do get your starter kit!)

I've done my best to explain how this is "financially irresponsible" for you not to accept this offer. Remember, the starter kit may cost you ONLY $47 dollars, but it includes a $50 Gift Certificate for your first custom order. Combine that with my personal satisfaction guarantee and there's no way you can lose on this! Order the starter kit today, and be making money next week!

Order Your Starter Kit NOW!

OK... a few questions answered before you ask:

What does it cost to actually order the customized Two Card Monte sets? After you receive your starter kit, you'll be given access to a page that details the complete costs for custom sets at various quantities. The prices are very reasonable. For example an order of 1000 will cost you 58 cents a piece. Compare that to imprinted pens or squishy stress balls, and see the value.

What quantities do I have to order? Minimum order is 100 units, but if you ask me it doesn't make much sense to order less than 1000. The per-unit costs increase drastically with smaller numbers, so unless it's for a limited one-time special use, it just doesn't make good financial sense. (Plus, in the report I go over some ideas to make use of any extra sets!)

What is the turnaround on custom orders? Generally, you can expect the montes to be in your hands within two to three weeks after placing the order. The UPS ground shipping takes up most of that time.

My custom order is delivered to my door ready to use? Almost... you will receive the instructions, which are pre-scored for easy folding, the two playing cards, and envelopes. It's up to you (or a nearby kid who wants to earn some pocket change!) to do the final assembly. It's really quite fast and easy. Detailed instructions and tips are in the starter kit.

Are there extra costs for the custom branding? No! There are no extra costs at all. No set-up fees, and the monte is branded for you inside, outside, and all throughout.. included in the price. Even shipping is free within the United States.

Do you do special requests? Yes! If you want to go above and beyond in customizing your monte sets, full design service is available. It's surprisingly affordable to get a piece that is totally unique to you. And once the design work is done, you can get it re-printed time and time again with no further design fees.